Here is how to use WordPress to attract customers. WordPress gives you the tools to generate more traffic and generate more leads.
Are you your ideal customer? No, create way better marketing by not marketing to yourself. Remember, you and your customer are different.
Does social media confuse you? Yeah, I get it. Social media training should be part of your normal process of sharpening your tools.
Blogging is so, 2006. Blogging for business became really popular with the introduction of inbound marketing. Thanks, HubSpot. But does blogging still work?
Marketing automation software is the key to making your next trade show successful and improve your efficiency. This will help your overall marketing plan.
What is the difference between marketing, lead generation, and sales? The blurred lines of business continue to get blurrier.
Trying to improve your social media is a very hard thing to do. Here are a couple ways to use use Google analytics to improve social media.
Your brand identity is your company and drives all aspect of your digital marketing campaigns. Brand identity helps develop a strong culture and company.
Before you can set your marketing on fire, you need to chop the trees and build the fire.
The right social media marketing agency can be hard to find, but can be very valuable. 5 Things You Should Look For In A Social Media Marketing Agency.
Is blogging just for hipsters? No, blogging for business can be one of the most profitable marketing tactics you can use.
For many of us, we choose the DIY marketing route because it is fun, we are trying to save money, or whatever. However, this might be hurting your business.
When does the marketing process stop? Well, never. The fact of the matter is customer marketing helps you drive higher sales, easier than ever.
Is your small business website a billboard in the forest? The only creatures seeing your digital home base are squirrels and rabbits?
Lead generation can be very difficult. From B2B lead generation tactics to inbound marketing, we want to ensure that we are nurturing as many leads as possible. The problem is that most companies forget to re-engage lost leads.
I am going to level with you. Leads are important for your business, but not all leads are created equal. So how do we find the right leads for our business and determine what types of leads are going to generate revenue.
There are tons of reasons to use email marketing. As a small business marketing consultant I have identified 5 reasons to to use email marketing.
In order to drive your business forward, marketing is going to be a huge role. From strategy to execution, marketing takes a unique skillset. The marketing manager job description varies from company to company, but there are skill sets that are required.
Scaling your marketing efforts is the next stage of your business success. However, hiring a marketing team can be expensive. An on-demand marketing team could help your business scale your marketing efforts. Small businesses need a strategic marketing partner, an on-demand team might be the solution.
Market segmentation can make or break your inbound marketing strategy. Get more qualified leads and customers by segmenting them into groups and delivering the right message at the right time.